Last updated 30 August 2026
This privacy statement explains how MiHi Digital Limited uses personal information when you use this website, contact us, sign up for our updates or otherwise deal with us.
Who we are
MiHi Digital Limited, trading as MiHi Digital, is the data controller for personal information collected through this website and through our own marketing and business enquiries.
- Company number: 09195225
- Registered office: Hayword House, Broadwoodwidger, Lifton, Devon PL16 0JJ
- Contact address: The Old Sunday School, Broadwoodwidger, Lifton PL16 0JJ
- Email: hello@mihidigital.co.uk
- Telephone: 01566 23 23 23
What information we collect
The information we collect depends on how you use the site and how you choose to contact us. It may include:
- your name, email address, telephone number, business name and the details you include in an enquiry;
- correspondence with us by email, telephone or through the website;
- your email address and marketing preferences if you sign up for digital insights and tips;
- technical information such as IP address, browser and device information, pages viewed, referring pages, approximate location, timestamps and cookie or consent choices;
- information required to manage an existing or prospective client relationship.
Please do not send sensitive personal information through our general enquiry form unless it is genuinely necessary for us to deal with your request.
How and why we use personal information
| What we use information for | Our usual lawful basis |
|---|---|
| Responding to enquiries, discussing requirements and preparing proposals | Taking steps at your request before entering into a contract, and our legitimate interests in responding to prospective clients |
| Providing and managing services for clients | Contract, or legitimate interests where we are dealing with a contact at a business or organisation |
| Sending email updates you have chosen to receive | Consent. You can unsubscribe at any time |
| Measuring how the website is used through non-essential analytics | Consent |
| Measuring advertising and, where used, remarketing to website visitors | Consent |
| Keeping the website, systems and communications secure | Our legitimate interests in protecting our business, website and users |
| Accounting, legal, regulatory and record-keeping requirements | Legal obligation and, where appropriate, legitimate interests |
We do not make decisions about people using solely automated processing that produces legal or similarly significant effects.
Website analytics, advertising and external services
Where enabled, we may use services such as Google Analytics to understand website use and Google Ads or Meta technologies to measure advertising. Non-essential analytics and advertising technologies should only operate after the relevant cookie consent has been given.
The site may also use third-party services to deliver parts of the website, such as web fonts, hosting, email delivery and email marketing. Those providers may receive limited technical information needed to provide their service.
See our cookie policy for more information about cookies and similar technologies.
Who we share information with
We do not sell personal information. We may share information where reasonably necessary with:
- website hosting, infrastructure, email and IT providers;
- email marketing providers where you have subscribed to updates;
- analytics and advertising providers where you have consented to those technologies;
- professional advisers such as accountants, insurers and legal advisers;
- public authorities, regulators or law-enforcement bodies where we are legally required to do so;
- suppliers or contractors who need limited information to help us provide a service, subject to appropriate confidentiality and data-protection arrangements.
International transfers
Some technology providers may process information outside the UK. Where personal information is transferred internationally, we use providers and transfer arrangements intended to provide an appropriate level of protection, such as UK adequacy regulations or approved contractual safeguards where required.
How long we keep information
We keep personal information only for as long as it is reasonably needed for the purpose for which it was collected and for any legal, accounting or dispute-resolution requirements.
- General enquiries that do not become a client relationship will normally be retained for up to 24 months after the last meaningful contact.
- Client, contractual and accounting records may be kept for up to six years after the relevant relationship or accounting period ends, or longer where the law requires it.
- Marketing information is kept until you unsubscribe or we no longer need it. We may retain a minimal suppression record so that we do not contact you again after an unsubscribe request.
- Technical and security logs are retained for a limited period appropriate to security, troubleshooting and hosting requirements.
Your rights
Depending on the circumstances, UK data-protection law gives you rights to ask for access to your personal information, correction of inaccurate information, deletion, restriction of processing, data portability and objection to certain uses.
You can object to direct marketing at any time. Where we rely on consent, you can also withdraw that consent at any time without affecting processing that took place before withdrawal.
To exercise a right or ask a question about how we use your information, email hello@mihidigital.co.uk.
Complaints
If you have a concern, please contact us first so we can try to resolve it. You also have the right to complain to the Information Commissioner’s Office, the UK regulator for data protection, through ico.org.uk.
Changes to this statement
We review this statement when our website, services or use of personal information changes. The latest revision date is shown on this page.