I want more enquiries from Google.
Look at the searches and pages most likely to generate useful enquiries, bookings or sales, then identify where your SEO effort is best spent.
SEO training
Half-day · bespoke · practical
Bespoke SEO training built around your website.
A practical half-day session built around your website, what you already know and the searches you want to be found for. Training can be one-to-one or for a small team, online or at your office.
Discuss your trainingPotential content areas
Six areas we could focus on.
These are examples rather than a fixed syllabus. The session starts with the result you want from the activity - more enquiries, more reach, more leads, clearer measurement or simply more confidence - and we build the half-day around the areas that will help you get there.
I want more people to find our website.
Understand where you are visible now, where the gaps are and the practical changes that can increase useful organic reach.
I want to know what we should be targeting.
Work through keywords, search intent and customer questions so you can prioritise the searches that matter commercially.
I want our key pages to perform better.
Review headings, copy, page structure, internal links and the on-page changes most likely to improve visibility and conversion.
I want better content ideas.
Use Search Console, keyword research and real customer questions to find useful subjects people are already looking for.
I want to know whether SEO is working.
Focus on visibility, organic traffic, enquiries and conversions so reporting connects SEO activity to a meaningful business result.
Frequently asked
Things you may be wondering.
Where can the training take place?
Training can be delivered online or at your office, depending on what suits you best. Online sessions work well because we can screen-share and work directly through your website, Search Console and analytics; in-person sessions can do exactly the same with your team in the room.
How long is the training?
Every session is a focused half-day. That gives us enough time to get properly into your website and the areas that matter without turning the session into a full day of theory or trying to cover things that are not relevant to you.
Can the training be one-to-one or for a team?
Yes. It works well one-to-one or with a small team. If several people are involved, we shape the session around their roles and level of knowledge so everyone understands the parts of SEO they are actually responsible for.
Do I need any SEO experience?
No. We start from what you already know. That might mean explaining the fundamentals and how Google finds and understands a website, or it could mean going much deeper into Search Console, content, technical issues and measurement.
Can we use our own website during the session?
Yes - that is usually the most useful way to do it. We can work through your own pages, search visibility and data so the examples are real and you leave understanding what should actually change on your site rather than what works in a generic example.
Do you cover Search Console, GA4 and tracking?
Yes, where they help answer the questions you have. We can look at Search Console, GA4 and conversion tracking so you can connect rankings and traffic with the enquiries, bookings, sales or other actions that matter to your business.
Is there a fixed SEO course or syllabus?
No. The six areas on this page are examples only. Before the session we agree what you want SEO to achieve and where you need the most help, then spend the half-day on the areas that are most likely to make a practical difference.
What happens before the session?
We have a short conversation about your business, current knowledge, website and what you want to achieve. That means we can arrive with the right context, start at the right level and spend the training time answering useful questions rather than working through a standard presentation.
Client feedback
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Training enquiry
Talk to us about SEO training.
Tell us what you want to understand or improve and where your SEO knowledge is now. We’ll shape the half-day around that.