I want to reach more of the right people.
Look at the channels, content formats and distribution habits that can put your business in front of a larger but still relevant audience.
Social media training
Half-day · bespoke · practical
Bespoke social media training for your business.
A practical half-day session built around the social channels you use, the people you want to reach and what you want those channels to achieve. One-to-one or small team, online or at your office.
Discuss your trainingPotential content areas
Six areas we could focus on.
These are examples rather than a fixed syllabus. The session starts with the result you want from the activity - more enquiries, more reach, more leads, clearer measurement or simply more confidence - and we build the half-day around the areas that will help you get there.
I want more engagement from our audience.
Understand what gives people a reason to stop, respond, share or start a conversation rather than simply increasing posting frequency.
I want social media to create more enquiries or sales.
Connect content more clearly to the website, offers and customer journey so social activity has a commercial purpose as well as visibility.
I want a clearer content plan.
Build a realistic approach to themes, formats and frequency that fits the business and the time you genuinely have available.
I want to know which platforms deserve our time.
Look at where your audience is, what each channel is good at and where focusing your effort is more valuable than trying to be everywhere.
I want to know what is actually working.
Use platform insights, website data and simple tracking to understand which content is helping reach, engagement, traffic and ultimately business results.
Frequently asked
Things you may be wondering.
Where can the training take place?
Training can be delivered online or at your office. Online works particularly well for looking through accounts and insights together, while an in-person session can be useful when several people in the business are involved in planning or creating content.
How long is the training?
Sessions are a focused half-day. We use that time on the channels and questions that matter to you rather than trying to run through every social platform or feature available.
Can the training be one-to-one or for a team?
Yes. We can work one-to-one or with a small team. If different people are responsible for planning, creating and approving content, we can make sure the session gives everyone a clearer idea of what good activity should look like.
Can the session focus on Facebook or Instagram?
Yes. We recommend a separate half-day for each platform, so each session focuses on one platform at a time. That gives us enough time to work properly through your account, content and questions rather than trying to squeeze both platforms into one session.
Can we use our own social media accounts?
Yes, and we normally prefer to. Looking at your recent posts, audience and insights makes the training immediately relevant and lets us discuss what is already working, what is not and what could realistically be changed.
Do you cover tracking and measurement?
Yes. We can look at platform insights, website traffic, tagged links and the actions people take after leaving social media. The aim is to help you judge activity by useful outcomes - not just likes, followers or whichever number happens to be easiest to see.
Is the training suitable for beginners?
Yes. We start at your current level, whether you are setting up a clearer approach for the first time or already posting regularly and want to improve reach, content and results. Nothing is included simply because it is normally found on a course syllabus.
What happens before the session?
We have a short conversation about your channels, audience, current activity and what you want social media to achieve. We then build the half-day around those priorities, so the examples and discussion are specific to your business rather than generic social-media advice.
Client feedback
01 / 03
Training enquiry
Talk to us about social media training.
Tell us which channels you use, what you want to improve and who the training is for. We’ll shape the half-day around that.