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Insight

Search Engine Optimisation16 Dec 2013

Focus and research are keys to an effective Search Engine Optimisation strategy

So why focus and research? The reason I say this is that an unfocussed SEO (search engine optimisation) campaign is not going to deliver…

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Insight

Social Media16 Dec 2013

Is using Google+ an inevitability for you?

Google+ is owned by Google! Surprise, surprise we hear you say! But what does this mean and what does it mean for the social…

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Insight

Email Marketing12 Dec 2013

How do your email marketing open and click through rates compare with others?

The great thing about email marketing is that you should be gaining a whole host of information on open rates and click throughs from…

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Insight

Content Marketing11 Dec 2013

Creating great video content – how long should your video be?

The answer many may give you is how long is a piece of string? A valid answer, as long as the piece of string…

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Insight

Search Engine Optimisation10 Dec 2013

Launching a new website and maintaining your search engine authority

The launch of a new website is an exciting time. One thing that shouldn’t get lost in all of the excitement is the hard…

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Insight

Holidays10 Dec 2013

Christmas Statistics – Online Shopping Continues to Soar

With us all frantically buying Christmas presents we thought it would be a good day to share some of the incredible figures that online…

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Insight

Social Media9 Dec 2013

Success with viral: Jog on kitties! Cats with opposable thumbs

“Why do cats stare when you are pouring milk?” The sheer number of us that will have seen the Cravendale adverts depicting the evolution…

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Insight

Email Marketing6 Dec 2013

Email Marketing – Getting Barack Obama back in the White House

Not many will be aware of the impact that email marketing played in getting President Barack Obama re-elected to the most powerful position in…

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Insight

Search Engine Optimisation5 Dec 2013

Writing for a human and not a search engine. Why the key remains quality not density

One question frequently asked over the years is “I am writing for the web, I need to get all of the right key words…

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Insight

Google Analytics4 Dec 2013

Google Analytics – Why wouldn’t you use it?

If your website doesn’t have Google Analytics do you know what you are missing?  The answer is perhaps not because if you did you…

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